19
SHIPPER RESPONSE
When selecting a 3PL or asset-based transportation
provider, how strongly do you agree that the following
attributes of carrier performance are important to
you and your business:
0% 20% 10% 30%
40%
Rank #1 Rank #2
Competitive Pricing (Importance Rank: 2024: 1, 2023: 1)
35.7%
15.0%
On-Time Delivery (Importance Rank: 2024: 2, 2023: 4)
11.6%
13.3%
On-Time Pickup (Importance Rank: 2024: 3, 2023: 5)
9.5%
15.2%
Responsiveness of Representative (Importance Rank: 2024: 4, 2023: 2)
9.5%
11.8%
Positive Relationship with Representative (Importance Rank: 2024: 5, 2023: 3)
8.2%
7.6%
Timeliness of Receiving a Rate Quote (Importance Rank: 2024: 6, 2023: 6)
7.5%
12.2%
Proactive Communication (Importance Rank: 2024: 7, 2023: 7)
4.2%
4.3%
Ease of Placing an Order (Importance Rank: 2024: 8, 2023: 8)
4.0%
7.8%
Ease of Online Tools (Importance Rank: 2024: 9, 2023: 9)
2.6%
3.1%
